[REPORT] Masterclass - How do User Experience (UX) and AI trends for UX lead to corporate success in a fast-changing landscape?

6 participants
Maison des ESSEC
11, Avenue de Friedland
75008 PARIS
11, Avenue de Friedland 75008 PARIS

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Dear members, 

The Club ESSEC Alumni Digital & Technology is pleased to invite you to a masterclass. In this master class, Aldrich HUANG will address the importance of user experience (UX) in today's business world. From the business prospects, what benefits can UX support corporate growth in Marketing 5.0? What are common misunderstandings about UX? How do we learn from other enterprises that invest in UX and get high returns and loyal customers?

As business leaders, what should we know about the UX and the trend of UX for AI? Take advantage of the opportunities to get insight from the masterclass!

Lecturer Bio

Aldrich HUANG (EXEC MBA 23) is CEO and co-founder of a leading UX experience company based in Silicon Valley and he is an ESSEC Executive MBA Alumni.

With more than ten years in different countries experiences, Aldrich has a solid record of leading teams from the local to the global market and servicing S&P 500 enterprise customers to optimize the UX and product strategy globally, taking advantage of AI tools.

Aldrich is also Founder and Main Organizer of the "Savvy UX Summit". Savvy UX Summit is the leading User Experience (UX) and insight conference hosted by UXTesting.io. Every year, the conference brings C-suites, marketers, product managers, designers and UX practitioners together from all over the world to teach, connect and inspire each other.


REGISTRATIONS

Registration is open via the registration module below.

Refunds will no longer be possible 48 hours before the event.  

ESSEC Alumni may publish photos and videos taken during the event in its various communication media (brochures, newsletters, articles, Reflets magazine, social media, websites, etc.). If you do not wish to be filmed or photographed, please let us know by e-mail (alumni-events@essec.edu) before the event.


We look forward to seeing you, 

The ESSEC Alumni Digital & Technology Club

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Maison des ESSEC

11, Avenue de Friedland 75008 PARIS

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